The Global Alliance is today releasing the Global Capabilities Framework for Public Relations and Communication Management, the fruit of a two-year research project led by the University of Huddersfield (UK), with partners in eight countries across six continents, at the 10th edition of the WPRF – World Public Relations Forum in Oslo, Norway. This research asked practitioners, educators and employers in each country what they thought public relations is capable of, and how it can best fulfil its potential. The combined outcome, today’s Global Capability Framework (GCF), represents those…
Read MoreGlobal Capabilities Framework has been launched at WPRF in Oslo
