‘Don’t be a Tosser’ – litterers told to clean up their act by Keep Britain Tidy

New research published today by Keep Britain Tidy shows that a third of people (33%) do not know that the registered keeper of a vehicle can now be fined if someone in their car or van throws  rubbish out of it. The research, carried out by YouGov, comes as the environmental charity launches a new poster campaign to tackle the blight of roadside litter. ‘Don’t be a Tosser’ has been designed to send a hard-hitting message to drivers and their passengers that our roads are not one giant litter bin…

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Making Waves In The Music Industry: Havas, Universal Music & Sharp’s Brewery Join Forces To Launch New Artist Keynvor

Universal Music imprint Mercury KX/Decca Publishing has unveiled its latest – and most surprising – new artist: Keynvor. Released in collaboration with creative agency Havas London and Cornwall-based brewery Sharp’s, Keynvor’s first single, Preservation – which features up-and-coming composer Sebastian Plano – is available to stream and download now: But Keynvor is like no other artist. Taking its name from the Cornish word for ‘ocean’, Keynvor – pronounced ‘cain-vor’ – is the Atlantic Ocean. And the track itself helps the under-threat ocean fund its own protection as Sebastian Plano and…

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Vanish Survey Shows That Brits Throw Away £12.5 Billion Worth of Clothing Every Year

Wasteful Brits have adopted a ‘throw-away’ culture when it comes to clothes, chucking away £12.5 billion worth of clothing every year, according to research* released today, by Vanish stain remover, as part of their #LoveforLonger campaign. The data found that Brits throw away, on average, eight items a year, each worth approx. £24 – meaning the value of binned clothes amounts to an astonishing £192 a person. But did all of these items really need to head to landfill? Sadly, no. Over 50% of Brits admitted to throwing away perfectly…

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