Hornet Launches “True Colors” Campaign Celebrating The Evolution of the LGBTQ Experience from Past to Present

Hornet, the world’s premier gay social network, today debuted its “True Colors” campaign to celebrate the inspiring stories of LGBTQ individuals whose relationships propagated the advancement of the community by living boldly and fighting courageously despite enormous risks and societal opposition. The centerpiece of the Hornet “True Colors” campaign is a video featuring a collection of colorized black-and-white 19th and 20th century photos of LGBTQ personalities. The video’s chronological journey spans subjects from the once-romantically-linked Oscar Wilde and Lord Alfred Douglas, through 20th century images of WWII service members to…

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Hornet Launches Global #DecriminalizeLGBT Campaign

Hornet, the world’s premier gay social network, today announced the launch of the #DecriminalizeLGBT campaign, in an effort to raise awareness of global LGBT criminalization laws that must be abolished. With this social media campaign, Hornet will give voice to those impacted by these inhumane and unjust laws elevating stories through editorial content, conducting interviews, multli-media visuals and more. This is a major step in holding governments accountable in an ongoing effort to ensure that the rights of LGBT people are protected and the laws and policies that criminalize the…

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Hornet Commissioned First Study From Nielsen To Determine Impact Of LGBTQ-Themed Advertising

Hornet, the world’s premier gay social network, today released its first ever research with Nielsen around the efficacy of LGBTQ-themed branded advertising on the LGBTQ consumer. The custom study, which Hornet commissioned from Nielsen in 2017, examines advertising content across various industries including consumer packaged goods, hospitality, automotive and banking. “With this study, we hope to help brands improve their marketing and advertising as it relates to the LGBTQ community,” said Sean Howell, President and Co-Founder of Hornet. “Our community is one of the most highly sought-after demographics, and creating…

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