Creative agency Impero takes tackling climate change into its owns ‘paws’ with a no clients attached, Christmas campaign to help save the polar bears.

Climate change is certainly not ‘fake news’ – statistics for the near future look pretty bleak, as scientists predict that two-thirds of the world’s polar bears could disappear within the next ten years. Which is why Trump’s Xmas Meltdown, a retro arcade-style game developed by creative agency Impero, aims to give back and help raise money to save the polar bears – one of many beautiful species who stand to be destroyed as the ice caps continue to melt. There is no doubt that 2017 has been a difficult year…

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