Tag: ING Bank

ING Research talks about the sustainable food packaging choices that don’t come ready-wrapped

Stuart Mitchell

Food and drink producers are facing a sustainability dilemma. The need for eco-friendly packaging is growing, but it costs more and often isn’t as versatile. Faced with anti-plastic regulation and carbon reduction targets, commitment and major investments are needed to increase renewable choices. It won’t be easy, and consumers have a role to play too Plastic packaging is the largest single source of plastic waste in the EU American and European consumers are using more, not less, packaging Plastic packaging is the largest single source of plastic waste in the…

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‘Love Beats Money’ – ING Bank and JWT Amsterdam put the value of friendship to the test

Stuart Mitchell

J. Walter Thompson Amsterdam and ING Bank present ‘Love Beats Money’ – a social experiment designed to discover whether people value their friendship or family relationship more than money. The filmed experiment focuses on a series of duos. People with close ties, who used to have a warm relationship – but who are no longer in touch because of a dispute over money.  Everyone is interviewed separately on camera to discuss the money conflict from their perspective – and how it makes them feel. Afterwards, each person gets to watch…

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