CAP: International Men’s Day 2018

The CAP have released a post which tells how you about: ‘International Men’s Day 2018’. I have enclosed the text of the link below, but please have a look at the CAP site as there are lots of things of interest to anyone with an interest in Ethical Marketing. On 19 November comes International Men’s day, which celebrates men and boys in all their diversity and takes a gender inclusive approach to exploring how everyone can make a difference and promote better life chances for men and boys. There are many issues…

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Dentsu Aegis Network And Calm Release #Changethepicture Campaign

Dentsu Aegis Network and CALM (Campaign Against Living Miserably) have launched a new campaign called #ChangeThePicture for International Men’s Day. The Campaign is designed to challenge the negatice sterotypes often associated with men. Male suicide is the biggest killer of men under 45, with 12 men in the UK taking their own lives each day. #ChangeThePicture is a data-driven campaign devised by Dentsu Aegis Network’s digital agency 360i Europe that will run across print, digital out-of-home, online and social. CALM have mentioned how you can #ChangeThePicture with the following advice:…

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