Tag: J. Walter Thompson Amsterdam

Introducing ‘The United Collection’ – garments made from the flags of opposing nations

Stuart Mitchell

Creative agency J. Walter Thompson Amsterdam is working with Young Designers United, a fashion collective from Amsterdam, and a group of Amsterdam’s top creative entities, to make a sartorial stance against global polarisation with ‘The United Collection’. A small but meaningful showcase of garments exploring what happens when the flags of conflicting nations are deconstructed and then reconstructed into fashion statements. ‘The United Collection’ launched with an event, a website, an online video and an outdoor campaign – and the garments themselves will be publicly exhibited in Amsterdam. “Every once…

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‘Love Beats Money’ – ING Bank and JWT Amsterdam put the value of friendship to the test

Stuart Mitchell

J. Walter Thompson Amsterdam and ING Bank present ‘Love Beats Money’ – a social experiment designed to discover whether people value their friendship or family relationship more than money. The filmed experiment focuses on a series of duos. People with close ties, who used to have a warm relationship – but who are no longer in touch because of a dispute over money.  Everyone is interviewed separately on camera to discuss the money conflict from their perspective – and how it makes them feel. Afterwards, each person gets to watch…

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