Blake’s Hard Cider Introduces New Kinder Cider Series With Proceeds to Benefit Leading LGBTQ Civil Rights Organization

Blake’s Hard Cider, the largest craft hard cider brand in the Midwest, is introducing an inspired beverage concept that is equal parts refreshing and meaningful – with a sizable portion of proceeds going to leading LGBTQ civil rights organization, The Human Rights Campaign® (HRC). Blake’s Rainbow Seeker is a delicious specialty cider featuring a semi-sweet blend of Michigan-grown apples infused with real pineapple and a hint of sage. The all-natural, gluten-free cider features a 5.5% ABV and it arrives in stores in May across all 19 states of Blake’s distribution…

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House Wine Launches Limited-Edition Rainbow Bubbles Cans in Support of LGBTQ Equality

House Wine announced today the launch of new, Limited-Edition Rainbow Rosé Bubbles cans to celebrate and support LGBTQ equality and love in all its forms. Between May 1 and August 31, House Wine will donate $2 for every case sold of the Rainbow Rosé Bubbles cans to the Human Rights Campaign (HRC), America’s largest organization working for lesbian, gay, bisexual, transgender and queer equality. Can wine reigns as the fastest-growing packaging format in the wine category, with sales experiencing triple digit growth year after year. House Wine is one of…

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This Pride Flag Helps LGBTQ+ Travellers See the World

What if each bar on the pride flag could tell the story of the place it was flying? That’s the idea at the heart of “Destination Pride,” a new digital platform developed by​ ​PFLAG Canada in partnership with FCB/SIX.  In a world where gay marriage is legal in one place and homosexuality punishable by death in another, the stakes for LGBTQ+ travellers have always been high. DestinationPride.org is a step toward helping the community better navigate the planet.   “Since it was created by Gilbert Baker 40 years ago, the pride…

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Hornet Commissioned First Study From Nielsen To Determine Impact Of LGBTQ-Themed Advertising

Hornet, the world’s premier gay social network, today released its first ever research with Nielsen around the efficacy of LGBTQ-themed branded advertising on the LGBTQ consumer. The custom study, which Hornet commissioned from Nielsen in 2017, examines advertising content across various industries including consumer packaged goods, hospitality, automotive and banking. “With this study, we hope to help brands improve their marketing and advertising as it relates to the LGBTQ community,” said Sean Howell, President and Co-Founder of Hornet. “Our community is one of the most highly sought-after demographics, and creating…

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UBS Announces Launch of a New Socially Conscious Investment Strategy Focused on LGBT Employment Equality

UBS

UBS Investment Bank today announced the launch of the InsightShares LGBT Employment Equality ETF, the first in the series of exchange traded funds (“ETFs”) issued under the “InsightShares” brand. This cause-focused ETF offers the opportunity to invest in a socially conscious strategy. Created and offered by Exchange Traded Concepts, this ETF offers exposure to the UBS LGBT Employment Equality Index. “InsightShares creates an incredible opportunity for investors to align their portfolios with their philanthropic values,” said Richard Cea, Executive Director of Exchange Traded Products at UBS. “We’re thrilled to support…

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