The Rough Guide to the End of Life created as 20 million have ‘no idea’ about end of life care

New polling out recently reveals that around 20 million / over a third (38 per cent) adults agree[1] they do not know what end of life support and services are currently available in the UK, with half (50 per cent)[2] admitting they have given little thought to planning ahead if they were to receive a terminal diagnosis. In response, Marie Curie, the UK’s leading end of life charity with a 75-year history, has partnered with Rough Guides to create the first ever UK ‘guidebook’ to end of life. The Rough…

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Marie Curie launches new TV campaign for National Day of Reflection

Marie Curie is launching a new TV campaign, National Day of Reflection, to bring the nation together to remember those who died during the pandemic. The UK’s leading end of life charity is spearheading a National Day of Reflection on 23rd March, the anniversary of the UK’s first lockdown. Marie Curie together with over 100care organisations, charities, businesses, membership organisations, emergency services, public sector bodies and community groups are asking the nation to take a ‘minute to reflect and a moment to connect’, to remember, grieve for and celebrate the life of anyone who has died during…

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10 UK charities unite to launch online event, The Massive Get Together, in a bid to raise over £500,000

For the first time, 10 of the nation’s cherished charities are uniting to respond against the impact that COVID-19 is having on the charity sector by staging The Massive Get Together – an online charity event comprising of celebrity entertainment, performance, prize draws and lots of laughs, in a bid to raise £500,000. This special collaborative, relaxed, and fun variety event, the brainchild of one of the UK’s leading charities Volunteering Matters, will be hosted live from London by TV and radio presenters Gaby Roslin and Amanda Byram. “This year…

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Marie Curie and Saatchi & Saatchi launch emergency appeal campaign to support nurses caring for the terminally ill

The charity Marie Curie has launched an emergency appeal campaign with work created, at no cost, by Saatchi & Saatchi to raise the donations it needs to fund its vital work caring for terminally ill people during the current crisis. Marie Curie and Saatchi & Saatchi are appealing to advertisers and media owners to donate media space unused due to Coronavirus for the campaign. The ‘On Hold’ campaign, which will run across radio, printsocial media and soon hopes to run on tv – reminds the nation that while Coronavirus has put everything on hold,…

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New campaign by Saatchi & Saatchi London and Marie Curie breaks the taboo of talking about death

Saatchi & Saatchi London has produced a new campaign for the charity Marie Curie which aims to highlight the way people avoid talking about death and dying by using euphemisms and encourage more people to start a conversation. Most people aren’t comfortable thinking or talking about dying, and the new campaign, ‘Whatever you call it’ uses a series of animations that highlight the many euphemisms (such as Kick the bucket, Pop your clogs and Meet your maker) people use instead of talking about death. The campaign went live on 3rd…

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