Tesco commits to 300% sales increase in meat alternatives

Tesco has announced it will become the first UK retailer to set a sales target for plant-based meat alternatives as it steps up its work with its partner, WWF to halve the environmental impact of food production. The retailer has committed to a 300% increase in its sales of meat alternatives by 2025*, alongside a wider set of sustainability measures which it has developed with WWF. Taken together, the measures included in the partnership’s Sustainable Basket Metric will aim to halve the environmental impact of the average UK shopping basket.…

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Meatless Monday & Grubhub Partner to Showcase the Popularity of Meat Alternatives

Meatless Monday, the global initiative from The Monday Campaigns, and Grubhub, the nation’s leading takeout marketplace, today announced the results of Grubhub’s analysis of vegetarian and meatless alternative orders. The findings show that Americans are increasingly ordering meatless dishes, and that the popularity of vegan, vegetarian and meat substitutes has grown significantly in recent years. As the popularity of plant-based proteins grow, according to the data, one possible correlation is the growth of the Meatless Monday movement, which encourages consumers to cut down on meat for health and environmental reasons…

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