Merlin Entertainments teams up with Coca-Cola Great Britain to exchange plastic bottles for family fun this summer

Merlin Entertainments, the UK’s largest visitor attraction  operator,  has  today  announced  a  partnership  with  Coca-Cola  Great  Britain, which  will  offer  consumers  50%  off  entry  to  some  of  the  UK’s  best-known  family attractions, in exchange for their used plastic bottles. The trial scheme, which will run from 25th  July, invites people to bring and recycle any 500ml plastic bottle via an on-site ‘reverse vending’ machine. Unlike traditional vending machines which dispense drinks,  these  machines will  reward those  who  deposit their empty  bottles  with  a  voucher  to  receive  50%  off  entry  at…

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