The Center for Adolescent Research & Education (CARE), launched its “Pay the Price” website on April 28th — National Prescription Drug Take-Back Day. The website, created by McCann Health, addresses the growing national issue of death by overdose from prescription drugs left unsecured around the home and urges viewers to turn in their unused or expired medications on Prescription Drug Take-Back Day. CARE is also launching a “Pay the Price” Facebook page featuring a wake-up call video. Emblazoned across the website homepage is the headline, “PAY ATTENTION OR PAY THE PRICE,” followed by this message: “A little-known killer hides in…
Read MoreCARE & McCann Health Launch “Pay the Price” Website for National Prescription Drug Take-Back Day
