packaging | Ethical Marketing News

LIDL Announces Major Change To Beef Mince Packaging

July 17, 2023June 7, 2023 Stuart Mitchell

Lidl GB has revealed plans to introduce new vacuum-packed, recyclable packaging across its beef mince range, resulting in a plastic reduction of almost two thirds (63%). The smaller packs provide a valuable space saving, which will also result in up to 350 delivery trucks being taken off the road per year. Customers across the country will be guaranteed the same amount of high-quality 100% British beef mince, whilst collectively saving over 250 tonnes of plastic a year through the new packaging. With the new packaging providing around double the current…

M&S Launches New Recyclable Tomato Packaging

August 22, 2022July 23, 2022 Stuart Mitchell

M&S is announcing a further move to make its grocery products more sustainable with the introduction of new widely recyclable packaging for its British Collection vine tomatoes. The new packaging replaces a hard to recycle plastic sleeve with recyclable cardboard and a small amount of plastic film; just enough to preserve the freshness of the tomatoes and still enable the pack to be recycled as cardboard in a household recycling bin. Three on the vine tomato varieties, Piccolo, Pomodolci and Capella will be available in the new packaging, available across…

IKEA to phase out plastic from consumer packaging by 2028

December 26, 2021November 29, 2021 Stuart Mitchell

In line with the commitment to have a positive impact on both people and planet, IKEA will phase out plastic from consumer packaging solutions. The phase-out will happen in steps, starting with all new range by 2025, and running range by 2028. With this phase-out, IKEA aims to reduce plastic waste and pollution, and drive the industry agenda to develop packaging solutions centred around renewable and recycled materials. Packaging is a key component of the IKEA business model and an important enabler for affordability, sustainability, and safe handling. To combat…

Consumer backlash against unsustainable packaging despite industry efforts to improve

January 7, 2021December 18, 2020 Stuart Mitchell

The vast majority of British consumers still think companies use too much packaging despite industry evidence showing a slight reduction in materials used to deliver products. New research of 2,000 adults across the UK commissioned by the Chartered Institute of Marketing (CIM), found that 85 per cent of consumers still believe companies use too much packaging, slightly down from research commissioned 12 months ago when the figure stood at 88 per cent. Amazon has come ranked as the worst offender for excess packaging, among 52 per cent of those polled.…