Sarah Ferguson Sets New World Record in “Swim Against Plastic,” Becomes 1st Person to Swim Around Easter Island

Plastic Oceans International and Breathe Conservation, two global nonprofit organizations dedicated to solving the plastic pollution problem, announced that South African endurance swimmer, Sarah Ferguson, set a new world record—becoming the first person to swim around the entire perimeter of Easter Island—as part of Swim Against Plastic, a global campaign to help end plastic pollution organized by the organizations. Sarah achieved the world-record swim around Easter Island on Saturday, March 16 at 3:15 a.m. EASST (UTC/GMT -5). She swam 39.46 miles (63.5 kilometers) continuously over a duration of 19 hours…

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ETHICMARK® Winners: “Ørsted” and “Trash Isles” Best Advertising Campaigns For 2018

Ørsted from Denmark and a Plastic Oceans International campaign are the 2018 winners of the EthicMark® Awards for advertising and media campaigns that “uplift the human spirit and society.” Founded in 2004 by sustainability pioneer and renowned futurist Hazel Henderson, chair, the EthicMark® Awards  demonstrate the power of advertising and marketing campaigns to inspire, focus on human potentials and further both public and private legitimate interests.  Winning campaigns uphold high standards of truth, integrity, responsibility, transparency and fairness, respecting diversity and refraining from greenwashing, instilling fear or misusing brain science. The…

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