PRCA announces 18 for ‘18: 18 recommendations for great communications in 2018

The PRCA has launched the following 18 recommendations for great communications in 2018, following a review of insights and blogposts from a broad range of PRCA members including its PR and Communications Council and Board of Management. This list of recommendations will be debated at the PRCA’s half day conference, 2018: The Year of…, which takes place on the morning of 25th January in London. 1. Integrated communications: With communications disciplines converging and lines being blurred between practice areas, thinking with the mindset of a traditional PR or public affairs agency won’t work anymore. first…

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