Tag: Produce for Better Health Foundation

Produce For Better Health Foundation Unveils Innovative Consumer Movement To Promote Fruits And Vegetables For Happier And Healthier Lives

Stuart Mitchell

Despite hearing about the health and wellness benefits of fruits and vegetables for decades, nearly nine in 10 Americans still don’t eat enough each day. And, science continues to show that boosting consumption of these plant powerhouses can promote healthier, happier lives. So, what gives? The Produce for Better Health Foundation (PBH) embarked on a year-long journey to better understand and overcome what’s holding Americans back from eating fruits and vegetables. PBH reveals its new Have A Plant™ consumer movement, which replaces the Fruits & Veggies—More Matters® public education program,…

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Produce for Better Health Foundation and Food Marketing Institute Foundation Announce First-Ever Partnership to Inspire Families to Enjoy More Fruit and Vegetable-Packed Meals Together

Stuart Mitchell

The Produce for Better Health Foundation (PBH) and the Food Marketing Institute (FMI) Foundation announced a new partnership to reach more families about the value of shared, produce-packed meals. The goal is to fuse the shared benefits of family meals as well as eating more fruit and vegetables through social and digital experiences, along with resources and in-store programs that the industry can use with shoppers and consumers. The partnership will take place throughout September, which is both Fruits and Veggies-More Matters® Month and National Family Meals Month™. All of…

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