Tag: PSA

Pancreatic Cancer Collective Announces New PSA Campaign With Marlon Wayans And Tiffany Haddish

Stuart Mitchell

The Pancreatic Cancer Collective, an initiative of the Lustgarten Foundation and Stand Up To Cancer® (SU2C), has announced the launch of a new public service announcement (PSA) campaign. In collaboration with SU2C Ambassadors – actor and comedian Marlon Wayans, and actress and Emmy® Award-winning comedian Tiffany Haddish – the PSA aims to raise awareness for pancreatic cancer clinical trials. The print and radio PSA campaign launches today in English and Spanish in advance of World Pancreatic Cancer Day on November 18. The PSA will be placed across print, digital, radio and out-of-home…

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PSA publishes Annual Market Review 2020/21

Stuart Mitchell

In a year where businesses throughout the economy struggled with the impact of the pandemic, the phone-paid services market performed relatively well, contracting by 2.7%.   Phone-paid services offered by charities and broadcasters performed especially well with revenues for these parts of the market increasing to £65.8m (up £25.7m) and £154.4m (up £27.8m) respectively.   The Phone-paid Services Authority (PSA) commissioned Analysys Mason to conduct this year’s Annual Market Review. Based on a survey of 5,000 users of phone-paid services and industry interviews, the Annual Market Review is an in depth look at…

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With a Message of Hope and Unity, the Pope and Six Cardinals and Archbishops from North, Central and South America are Featured in a New PSA Reaching Global Audiences

Stuart Mitchell

To continue increasing confidence in the COVID-19 vaccines, specifically in communities disproportionately affected by the virus, the Ad Council and COVID Collaborative today announced a new PSA featuring Pope Francis and six Cardinals and Archbishops from North, Central and South America. Representing the first ever Ad Council campaign designed for and distributed to a global audience, messaging in the video is delivered in English, Spanish and Portuguese to reach communities worldwide, reminding viewers that COVID-19 vaccines are safe, effective and save lives. The new creative, made in cooperation with the…

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Ad Council, CDC and WarnerMedia Launch National PSA to Encourage Americans to Continue to “Mask Up” to Help Stop the Spread of the Coronavirus

Stuart Mitchell

The Ad Council, the Centers for Disease Control and Prevention (CDC), and WarnerMedia today announced the launch of a new PSA featuring key moments from some of Warner Bros.’ most famous film franchises to encourage all Americans to continue to wear face masks to protect themselves and their loves ones from COVID-19. The television and digital video spot will air primarily across the WarnerMedia and AT&T video ecosystem. The PSA will also air in donated media time and space throughout the country, and is the latest example of WarnerMedia’s longstanding…

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As Wildfire Risk Increases, New PSAs Urge Americans to Recreate Safely Outdoors

Stuart Mitchell

The USDA Forest Service, the National Association of State Foresters and the Ad Council has announced a new public service advertising (PSA) campaign to help Americans recreate safely and responsibly outdoors. The new PSAs include wildfire prevention and safe recreation tips for families and individuals to keep in mind while enjoying public lands or their own backyards. “We want to welcome people back to their public lands, and we want it to be a safe experience for everyone,” said Forest Service Chief Vicki Christiansen. “This partnership with the National Association…

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