Tokyo, Sydney and Copenhagen Ranked Most Reputable Cities in World’s Largest Survey of Global Perceptions

Tokyo,  Sydney  and  Copenhagen  claimed  the  top  three spots as the world’s most reputable cities in Reputation  Institute’s  2018 City RepTrak®, the world’s   largest   annual   survey   of  city  reputation.   These   cities   are  joined   by  Vienna, Stockholm and Venice, collectively comprising six cities with excellent reputations  this year. This is an increase  from only two cities with excellent  reputations  in 2017, as the factors that drive desirability and reputation become increasingly competitive.  Study  results  demonstrate  significant  changes  in  city  rankings  compared  with  last  year. Tokyo rose 11 spots in the ranks…

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Sweden Earns Top Spot as Most Reputable Country in the World

Reputation Institute (RI), the world’s leading provider of reputation monitoring, measurement, and management services, today announced the company’s annual Country RepTrak® rankings. Based on more than 58,000 individual ratings among the General Public across the G8 economies, the study evaluated 55 of the world’s largest countries by GDP during the first quarter of 2018. It captured a measure of emotional connection towards these countries, and how perceptions of reputation drive underlying stakeholder behavior on key measures such as the willingness to visit, live in, work in, invest in and study…

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USAA and Harris Bank are Most Reputable Banks in 2018

USAA and Harris Bank are the most reputable banks in the United States this year, according to Reputation Institute and American Banker’s 2018 Annual Survey of Bank Reputations. “This year’s results reveal that workplace, governance, leadership and financial performance are most important to banking customers,” said Brad Hecht, Senior Managing Director of Americas at Reputation Institute. “A strong reputation is especially important for a bank as it facilitates customer appeal and loyalty, operating license from policymakers and regulators, and employee attraction and retention. For the first time, governance is the…

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Trust In Business Drops, But Canada’s Most Reputable Companies Buck The Trend Through Social Responsibility

Canadians’ willingness to trust business has dropped significantly in the last year, but the most reputable companies are bucking the trend through social responsibility, according to the world’s largest and longest-running annual study on corporate reputation. Despite heavy challenges facing its sector, tech giant Google held on to the top spot in the 2018 rankings of Canada’s Most Reputable Companies compiled by the Reputation Institute (RI). The top Canadian company in the survey (fifth overall) is retail brand MEC, followed closely by drugstore chain Jean Coutu, which gained eight spots…

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Google’s Sundar Pichai is Most Reputable CEO in the World, According to Reputation Institute’s Inaugural 2018 CEO RepTrak®

Reputation Institute (RI),  the world’s leading provider of reputation measurement, management and intelligence services, today announced the company’s first ever CEO RepTrak® study. The results indicate Sundar Pichai of Google is the world’s most reputable CEO. Pichai stands out for his responsible  leadership and is viewed as excellent on the merits of fiscal, social and environmental responsibility. Denise Morrison of the Campbell Soup Company and Tatsumi Kimishima of Nintendo received honorable mentions among the world’s Top 10 most reputable CEOs.  The world’s largest reputation study of its kind, the CEO RepTrak is based on more than 28,000 individual…

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