Tag: royalty

CAP – Royalty and Ad Regulation: Three Tips Fit for a King

Stuart Mitchell

The ASA/CAP have released a post called: Royalty and Ad Regulation: Three Tips Fit for a King. I have enclosed the text of the link below, but please have a look at the ASA/CAP site as there are lots of things of interest to anyone with an interest in Ethical Marketing. This year, we’ve said a sad farewell to the Duke of Edinburgh, but also welcomed the birth of Lilibet Mountbatten-Windsor, with preparations are already being made for the Queen’s Platinum Jubilee next June. Whilst these events all demand a…

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Royally impressive – some princely advice on advertising around Royal occasions

Stuart Mitchell

The ASA have launched some guidelines for the usage of royalty in your ads around the times of the Royal Wedding, I ahve reporduced the post below but please go and have a look at the links to their site for more info. The wedding of Prince Harry and Meghan Markle is fast approaching and the birth of Prince William and the Duchess of Cambridge’s third child is on the horizon.  We understand marketers may wish to link their ad campaigns to these occasions.  While general references to a royal…

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The CAP Code and Royalty: Marketing Royalty Ethically

Stuart Mitchell

The CAP have released a new set of rules on using the Royals in your markketing ethically, they released the following information on their site: On 20 November 2017, Queen Elizabeth II and Prince Phillip celebrate their 70th wedding anniversary, with the Royal Mint creating a commemorative platinum coin to mark the occasion. In other royal news, Prince William and the Duchess of Cambridge recently announced that they are expecting their third child, due in 2018. While marketers may be tempted to link their ad campaigns to these occasions, they…

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