Plan International Finland launches Sheboard Initiative and App

Child rights organization Plan International Finland launches its latest initiative with an app called Sheboard to challenge the way we talk to and about girls.  Developed with support from Samsung Electronics Nordic, Sheboard was launched with ‘Raised by Words’ videos and a website created by hasan & partners. Aimed at young and adolescent girls who spend a lot of time texting friends, as well as parents and older siblings that text their children on a regular basis, Sheboard uses predictive text technology to raise awareness of the impact of gender-typical…

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