CAP – Last orders for alcohol advertising in Scotland?

The ASA/CAP have released a post called:  Last orders for alcohol advertising in Scotland? I have enclosed the text of the link below, but please have a look at the ASA/CAP site as there are lots of things of interest to anyone with an interest in Ethical Marketing. The Scottish Government is currently consulting on whether it should impose further restrictions on alcohol marketing to reduce the appeal of alcohol to young people. CAP introduced tougher rules on alcohol advertising as long ago as 2006, including the prohibition on featuring…

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Aldi Launches Deposit Return Scheme Trial In Scotland

Aldi is trialling its first deposit return scheme at its Bathgate store in West Lothian, Scotland, allowing customers to return bottles and cans in exchange for a voucher to be redeemed against their shopping. Customers are encouraged to return single-use PET plastic or glass bottles from 50ml up to three litres, and aluminum drinks cans, to the reverse vending machine in the Bathgate store car park. For each item deposited, customers will receive 10p in the form of a voucher, up to a maximum of £5. As part of the…

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Scotland’s heat in buildings strategy published

Ramping up delivery of renewable heating systems, driving a widespread improvement in the energy performance of buildings and investment of at least £1.8 billion are at the heart of a new plan for tackling one of Scotland’s biggest contributors to greenhouse gas emissions. The Heat in Buildings Strategy sets out the pathway for cutting greenhouse gas emissions from our homes and buildings – which currently account for about a fifth of Scotland’s emissions – by more than two thirds by 2030. It will require over a million homes and the…

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ASA – It’s about trust: the ASA ad campaign in Scotland

The ASA/CAP have released a post called: It’s about trust: the ASA ad campaign in Scotland. I have enclosed the text of the link below, but please have a look at the ASA/CAP site as there are lots of things of interest to anyone with an interest in Ethical Marketing. Wherever they appear – on TV, radio, in newspapers, on posters, in cinemas, on websites or social media – we should all be able to trust the ads we see, hear and interact with every day. Our experience tells us…

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Scotland set to lead UK’s green economic growth

Scotland is in the strongest position to drive the growth of the green economy in the UK, according to the UK Green Growth Index, which has been developed by Oxford Economics and Lloyds Banking Group. The nation leads the Growth Index (80.6) by a significant margin and is best-positioned to support the UK’s green economy based on its existing green infrastructure and future potential. Scotland has a strong base of 21,000 existing green economy jobs in sectors such as onshore and offshore wind and hydroelectric power. Based on the size…

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