Buddle launch offers major boost to grassroots sport and activity

Grassroots sports clubs and community physical activity groups have a new home as Sport England launch Buddle. The National Lottery funded programme – which replaces our Club Matters offering – will provide free learning and support resources to inspire and strengthen clubs and organisations offering sport and physical activity, as well the professionals that work with them.  Buddle, which as an amalgamation of ‘buddy’ (the role we will play with these groups) and ‘huddle’ (that symbolises the coming together and collaboration required to help an organisation to be successful) has…

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Sport England and FCB Inferno team up to encourage young men to return to the sports and physical activities they once loved

Join the Movement, which launched during the first lockdown in 2020 to inspire people to #Stayinworkout, has returned to tackle a new issue – that activity levels in young men post-pandemic have dropped and are falling from pre-pandemic levels. The Sport England research has also shown that the pandemic has had a huge impact on the mental health of many young men which has translated into a drop in levels of activity. Their whole wellbeing has been impacted from a career, social, physical and financial perspective, with TV, streaming, and…

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Big Issue Invest and Sport England join forces to improve the lives of young people affected by Covid 19

The social investment arm of The Big Issue, Big Issue Invest (BII), is investing £1.25 million  from its Outcomes Investment Fund, set up with investment from Big Society Capital, into a programme that will support over 6,000 young people across 21 local areas in the UK to improve their lives, through sports and activity. The Chances Programme, co-developed by Substance in partnership with the Life Chances Fund, Sport England and BII, is committed to harnessing the power of sport to enhance the life-chances of disadvantaged young people aged 8-17 years,…

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Sport England Teams Up With Social Impact Experts Hopscotch To Drive Physical Activity Levels In Teen Girls

With nearly a third (29%) of young people currently doing less than 30 minutes physical activity per day, and engagement amongst teen girls being the lowest of any group, Sport England is extending its ‘This Girl Can’ campaign – that inspired over 3.9 million women to get active – into schools. The organisation is investing £1.5 million of National Lottery funding into the creation of a new digital schools’ platform designed to reach girls who have disengaged from PE. Sport England has partnered with behaviour change specialists Hopscotch – the…

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Sport England and FCB Inferno launch first of new UGC ‘Join the Movement’ films to inspire the nation

Earlier this month, Sport England and creative agency FCB Inferno launched a national campaign to inspire people to stay active at home during the coronavirus (COVID19) outbreak, inviting the public to share their own experiences and join the movement online using the hashtag #StayInWorkOut. This week sees the release of a film showcasing some of the most imaginative at home exercises the campaign has inspired. Backed by the Department for Digital, Culture, Media & Sport (DCMS) and funded by The National Lottery, the 30 and 60-second films can be seen…

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