Procter & Gamble hosts panel discussion on gender equality

As part of the Olympic Winter Games PyeongChang 2018, Procter & Gamble, a Worldwide Olympic Partner, has hosted a panel discussion on gender equality. As part of “Love Over Bias,” the latest installment of P&G’s award-winning “Thank You, Mom” campaign, a panel of decorated female Olympians discussed their own journeys to the global stage. The discussion included the role of their moms, mentorship and support from other women, as well as their hopes for what the current global movement for gender equality will mean for future generations of female athletes.…

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merci® Chocolates launches “merci Asks” Campaign to inspire more genuine, everyday thank yous

merci® Chocolates launched a new national campaign today called “merci Asks” as part of its mission to inspire more genuine, everyday thank yous. Rooted in consumer insights, the man on the street style campaign showcases heartfelt ‘thank you’ messages to real people who deserve a thoughtful expression of gratitude. “Who would you like to thank today?” That is the question merci is posing to consumers. The thoughtful collection of fine European chocolates is seeking to make an impact across broadcast, social and digital communications by offering consumers a platform to…

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Thank you for our first 6 months – Ethical Marketing News Blog – 27-08-17

Thanks to everyone who has contributed, read or tweeted about us over our first 6 months. When I started this site 6 months ago, I didn’t really know too much what to expect, but it has become so much more. For those who don’t know the background to this site is that whilst setting up my own company SM Marketing, which I wanted to be an Ethical Marketing company, I started to look for Ethical Marketing resources to see if I could get some ideas, and I couldn’t find any.…

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