Tag: The Public Relations and Communications Association

PRCA Training to launch new Diploma in Change Management and Communication

Stuart Mitchell

The Public Relations and Communications Association (PRCA) has partnered with PR Academy to launch a brand-new Diploma, focussed on Change Management and Communication. The PRCA Diploma in Change Management and Communication positions internal communication as a critical success component for major change programmes. It includes a thorough exploration of change frameworks and their impact. It also explains the leading project management models, providing delegates with an understanding of the main approaches taken by large organisations. To celebrate the launch of the Diploma, PRCA Training is offering a 15% early-bird discount…

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Majority of PR and communications industry believe Bell Pottinger expulsion had positive impact

Stuart Mitchell

On the first anniversary of the expulsion of Bell Pottinger, the Public Relations and Communications Association (PRCA) has revealed that a majority of the PR and communications industry believe that the expulsion had a positive impact on the reputation and ethics of the industry. On 5th September, 2017, the PRCA announced today that it had imposed its most serious sanctions on Bell Pottinger, following an investigation into the agency’s work for Oakbay Capital in South Africa. The investigation followed a complaint from the Democratic Alliance. Bell Pottinger’s membership was terminated with immediate effect. In…

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PRCA donates £50,000 to Taylor Bennett Foundation

Stuart Mitchell

The Public Relations and Communications Association (PRCA) has pledged £50,000 towards PRCA membership and training fees to alumni of the Taylor Bennett Foundation’s new summer internship scheme. The Summer Stars scheme sees 35 black, Asian, and minority ethnic students and graduates complete a week of lectures at the London College of Communication, followed by a minimum of four weeks on a paid PR work placement. A number of high profile corporate firms and PR agencies have signed up to take part in the programme, including Facebook, Barclays, British Airways Porter…

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PRCA launches Diversity and Inclusion Guidelines with cross-industry support

Stuart Mitchell

The Public Relations and Communications Association (PRCA) has launched its Diversity and Inclusion Guidelines, the latest step in its work to improve the diversity of the PR and communications industry. The comprehensive guidelines examine the current state of diversity in the industry, outline the business case for improving diversity, and offer clear and manageable steps to making the workplace more diverse and inclusive. Click here to take a look at the guidelines. The recommendations in the report range from offering flexible working practices and reforming recruitment practices to make them more…

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PRCA joins European Public Relations Education and Research Association

Stuart Mitchell

The Public Relations and Communications Association (PRCA) has become an institutional member of the European Public Relations Education and Research Association (EUPRERA). EUPRERA is an autonomous organisation with nearly 500 members from 40 countries which has the aim of advancing academic research and knowledge in strategic communication. It offers a forum for ground breaking ideas, in order to develop innovative management practices. EUPRERA organises a highly regarded annual congress each autumn in collaboration with a selected university or college in Europe. Affiliated universities, which also includes several in the US,…

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