Badger, Ratty, Mole and Toad Strike Out for a Wilder Future

Sir David Attenborough, Stephen Fry, Catherine Tate, Alison Steadman and Asim Chaudhry are backing a new campaign for The Wildlife Trusts, calling for nature’s recovery in the UK. The new ‘Wind in the Willows: Official Trailer’ brings to life the 21st century threats facing the much-loved characters from the children’s classic. The animated trailer calls on everyone to help bring our wildlife back and secure a wilder future, before it’s too late. Created by advertising agency, Don’t Panic, and produced by animation house, Rowdy, the film trailer shows how the…

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Don’t Panic Appointed as The Wildlife Trusts’ Agency of Record

Environmental charity, The Wildlife Trusts, has appointed the independent creative agency, Don’t Panic as its agency of record, after a competitive pitch against five other agencies. Don’t Panic has been briefed to create a nationwide campaign delivering strategy, overarching campaign concept, creative executions, production, distribution and media buys. In what The Wildlife Trusts hopes will become their biggest public engagement campaign; their  2019 ambition is to stop the decline of the UK’s wildlife by galvanising the public into taking action for its recovery, including a call for strong laws to…

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