Brits are creating the highest demand for fruit and vegetables this century

Healthy-minded Brits are creating the biggest demand for fruit and vegetables this century, latest sales data can reveal. Since the first lockdown started last year, stay-at-home Brits with more time on their hands have been able to spend more time at home cooking. The trend has been noticed at Tesco stores across the UK, many of which are seeing record-breaking weekly demand for healthy vegetables, fruit and salad. Among the most popular being bought are: Maris Piper potatoes – up by 60 per cent on a year ago Limes –…

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Produce For Better Health Foundation Unveils Innovative Consumer Movement To Promote Fruits And Vegetables For Happier And Healthier Lives

Despite hearing about the health and wellness benefits of fruits and vegetables for decades, nearly nine in 10 Americans still don’t eat enough each day. And, science continues to show that boosting consumption of these plant powerhouses can promote healthier, happier lives. So, what gives? The Produce for Better Health Foundation (PBH) embarked on a year-long journey to better understand and overcome what’s holding Americans back from eating fruits and vegetables. PBH reveals its new Have A Plant™ consumer movement, which replaces the Fruits & Veggies—More Matters® public education program,…

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