Beginning as early as next year, many people are expected to have more conversations with digital voice assistants than with their spouse. Presently, the vast majority of these assistants—from Amazon’s Alexa to Microsoft’s Cortana—are projected as female, in name, sound of voice and ‘personality’. ‘I’d blush if I could’, a new UNESCO publication produced in collaboration with Germany (link is external) and the EQUALS Skills Coalition (link is external) holds a critical lens to this growing and global practice, explaining how it: reflects, reinforces and spreads gender bias; models acceptance…
Read MoreFirst UNESCO recommendations to combat gender bias in applications using artificial intelligence
