Mondelēz International announced today its ambition to expand the Harmony program, the company’s sustainable wheat sourcing initiative, to cover 100 percent of its biscuit brands in the European Union by 2022, up from 60 percent of the company’s biscuit production in the EU last year. “European consumers increasingly equate high-quality products with sustainable production. They’re aware of the impact of their food choices on the environment and have high expectations of manufacturers to take their share of responsibility,” said Hubert Weber, Executive Vice President and President Europe. “As Europe’s largest…
Read MoreMondelēz International Expands Its Sustainable Wheat Program to Cover 100% of European Biscuits by 2022
