World Animal Protection celebrates JPMorgan Chase decision to cancel advertising featuring elephant performers

World Animal Protection, a global animal welfare organization with offices in 14 countries, is praising the decision by JPMorgan Chase to suspend its advertising campaign featuring direct contact with captive elephants. The “Plan Yourself Free” campaign for Chase Private Client featured a couple’s direct contact with elephants on a volunteer vacation. In the ad, the couple are seen washing an elephant by hand, a harmful, but common practice at some captive elephant venues. The elephants are also seen walking in a line holding the tail of the elephant in front,…

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