WCRS and Born Free highlighting the elephant crises in Africa with striking OOH and social campaign

One elephant is killed in Africa every 25 minutes. That works out to be 55 in a single day. If this is to continue, there will be no more elephants in the wild within two decades. World Elephant Day, is a day dedicated to the preservation and protection of the world’s elephants. However, with every year that passes the presence of elephants in the world declines. This is due to the brutality and persistence of poachers, fuelled by the ivory trade. This is simply, a fact that people need to…

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whiteGREY and the David Sheldrick Wildlife Trust partner to save an endangered language

For World Elephant Day [12th August 2017], whiteGREY Australia has partnered with the David Sheldrick Wildlife Trust and ElephantVoices, for the first time allowing human words and emotions to be translated into elephant calls. The Trust and whiteGREY today launch ‘Hello in Elephant’ –  a website using voice recognition technology, as well as input for text and emoji, to translate messages into the Elephant Language, so their voice can be shared and heard around the world. Elephants are one of the most human-like creatures on the planet, they share our…

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