May 23, 2017 | Ethical Marketing News

PrideAM Launches Pride Brand Makeover

May 23, 2017 Stuart Mitchell

Pride in Advertising and Marketing (PrideAM) has launched its first ever Pride Brand Makeover. In the run up to a summer of Pride festivals all over the country, the volunteer-run organisation has issued a challenge to brands and agencies to reimagine existing or new campaigns for an LGBT+ audience. The campaign is designed to start a debate around diversity and inclusion when it comes to LGBT+ representation in adland. The campaign has already been backed by leading marketers including Royal Mail’s Jonathan Harman, Michele Oliver from Mars, and Jan Gooding…

EMN Thoughts are with Manchester

May 23, 2017May 23, 2017 Stuart Mitchell

I was, and am, in 2 minds as to whether or not to post this, I try to keep this page to marketing stories, but this one felt a bit closer to home than many of these attacks we have sadly become so used to, so please indulge me and give your thought to those in Manchester. A tragedy in Manchester last night, senseless and barbaric. Ethical Marketing News thoughts are with those affected in any way from this. I am a huge music lover and I cannot imagine what…