Category: News

WARC Rankings 2024: Media 100 announced – the world’s most awarded campaigns and companies for media

Stuart Mitchell

The WARC Media 100, the ultimate independent global benchmark of the world’s most awarded campaigns and companies for media, is now released.   Compiled by WARC Creative, helping companies deliver creative marketing that works, the annual Media 100 Ranking reflects the work that was awarded by the most important global and regional media shows in 2023. The awards tracked are determined by a yearly global panel survey and in consultation with the WARC Rankings Advisory Board. Amy Rodgers, Head of Content, WARC Creative, said: “The WARC Media 100, league tables of…

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World Hunger Day 2024 Campaign Theme Announced

Stuart Mitchell

The Hunger Project, a global non-profit organisation creating a world without hunger, has announced its theme for this year’s World Hunger Day, to be held on 28th May 2024.  “Thriving Mothers. Thriving World.” focuses on the tie between a mother’s nutrition and her child’s potential. From Gaza to Ukraine and points in between, women and children are facing malnutrition due to war, famine, climate change and many other factors. This year’s campaign theme raises awareness about steps that we can take to eliminate malnutrition in all its forms to create…

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Voluntary disclosure policies lead global sustainability agenda

Stuart Mitchell

The post-SDG era saw a huge growth in voluntary sustainability disclosure policies: mandatory ones constituted 55.2% pre-2015, whereas post-2015, 64% of global policies are voluntary. According to the 2023 Carrots & Sticks (C&S) report, this global trend is part of a wider proliferation of ESG policies around the world, which includes steady growth in the use of the GRI Standards. C&S 2023 tracks a four-fold increase in the number of sustainability policies since 2020, with the continued shift towards more responsible global governance going hand-in-hand with the rise in corporate…

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Staff from national building materials company sleep out to raise around £10,000 for the homeless in Leicester

Stuart Mitchell

Around 40 staff from Heidelberg Materials UK, a leading supplier of heavy building materials to the UK construction industry, will participate in this year’s ‘The Big Sleep’, aiming to raise around £10,000 for the homeless community in Leicester. Heidelberg Materials UK staff from across the UK will join other fundraisers at The Bridge Homelessness to Hope’s annual charity event where people are invited to sleep outside for one night to raise money for, and awareness of the challenges experienced by the city’s homeless community. Heidelberg Materials UK staff will sleep…

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Everyday Plastic and Greenpeace UK unveil nationwide OOH campaign tackling UK plastic consumption

Stuart Mitchell

Everyday Plastic and Greenpeace UK have launched a national out of home (OOH) campaign announcing the results of The Big Plastic Count 2024 which reveals that UK households discard an estimated 90 billion plastic items annually. Just 17% of that waste is recycled domestically. The campaign forms part of Ocean Outdoor’s annual Drops In the Ocean programme which awards advertising space to environmental causes and organisations fighting climate change. Timed to coincide with The Global Plastics Treaty talks (23 – 29 April) and Earth Day (22 April), the OOH campaign is…

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