PrideAM Launches Pride Brand Makeover

Pride in Advertising and Marketing (PrideAM) has launched its first ever Pride Brand Makeover. In the run up to a summer of Pride festivals all over the country, the volunteer-run organisation has issued a challenge to brands and agencies to reimagine existing or new campaigns for an LGBT+ audience. The campaign is designed to start a debate around diversity and inclusion when it comes to LGBT+ representation in adland. The campaign has already been backed by leading marketers including Royal Mail’s Jonathan Harman, Michele Oliver from Mars, and Jan Gooding … Continue reading PrideAM Launches Pride Brand Makeover