Tag: COVID-19

Sesame Street’s Elmo and His Dad Louie Star in New PSA Informing Parents of Young Children About COVID-19 Vaccines

Stuart Mitchell

Sesame Workshop, the nonprofit educational organization behind Sesame Street, in collaboration with the Ad Council and COVID Collaborative’s COVID-19 Vaccine Education Initiative launched a new public service advertisement (PSA) today featuring Elmo and his dad Louie. The PSA, produced in partnership with the Centers for Disease Control and Prevention (CDC) and American Academy of Pediatrics (AAP), encourages parents and caregivers to get informed about the COVID-19 vaccines following the recent FDA emergency use authorization and CDC recommendation of the Pfizer-BioNTech and Moderna vaccines for children aged 6 months and older.…

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UNESCO launches survey to collect key findings on COVID-19 impact on youth and adult literacy

Stuart Mitchell

UNESCO has launched a global survey entitled, “Learning from the COVID-19 crisis to write the future: National policies and programmes for youth and adult literacy”. The survey is addressed to all the 193 UNESCO Member States and serves to fill in the gap and collect information on the impact of the COVID-19 crisis on youth and adult literacy. The survey was shared with the countries and requested to be filled out by concerned national authorities in charge of youth and adult literacy policies and programmes. The deadline to receive the…

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Fundraising Regulator’s Annual Report reveals highest levy payment rate to date as regulator supports fundraisers to navigate COVID-19

Stuart Mitchell

The Fundraising Regulator has published its latest annual report and accounts, which reveals a 98% payment rate of the voluntary Fundraising Levy over the past year – the highest rate to date – as charities continue to commit to voluntary regulation.  During the reporting period, which covers 1 September 2020 to 31 August 2021, 1,974 eligible fundraising organisations contributed a total of £2.17 million to the levy, which funds the UK’s model of voluntary fundraising regulation. We also had a 26% increase in smaller charity registrations. A total of 4,975…

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CAP: On the road again: travel marketing and COVID-19

Stuart Mitchell

The ASA/CAP have released a post called: On the road again: travel marketing and COVID-19. I have enclosed the text of the link below, but please have a look at the ASA/CAP site as there are lots of things of interest to anyone with an interest in Ethical Marketing. Non-essential travel may now be possible, both within the UK and, subject to government restrictions, further afield.  But before travel marketing campaigns take off again, it’s important to make sure that they are compliant with the rules. Whether you are advertising…

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COVID-19 and Plastics: How the Pandemic Highlights the Need for Sustainable Waste Disposal

Stuart Mitchell

The COVID-19 pandemic caused an explosive increase in the demand of disposable plastic products, stalled the implementation of sustainable policies, and evidenced the inherent problems of today’s waste management schemes. Now, in a recent article in Nature Reviews Earth & Environment, scientists comment on the necessary courses of action for governments, industries, researchers, and consumers to help us transition to a sustainable plastic circular economy.  The COVID-19 pandemic caught most of us off-guard, with governments and institutions having to quickly implement new safety policies and citizens rushing to acquire masks,…

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