Third annual This Shirt Saves Lives campaign launches to support St. Jude Children’s Research Hospital

The third annual This Shirt Saves Lives campaign has launched nationally, with a new charcoal gray shirt worn by hundreds of celebrities, influencers and more to support St. Jude Children’s Research Hospital®. The giving movement, which became a social media sensation through its 2017 launch, has notched more than one billion impressions online. More than 250,000 shirts have been distributed to monthly donors, as well as celebrity ambassadors to support the lifesaving mission of St. Jude: Finding cures. Saving children.® This year, celebrity supporters such as Jennifer Aniston, Michael Strahan, Sofia Vergara, Luis Fonsi, Darius Rucker, Florida Georgia…

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Kmart Raises $3.7 Million During St. Jude Children’s Research Hospital® Thanks And Giving® Campaign

St. Jude Children’s Research Hospital announced that its long-standing partner, Kmart, has raised $3.7 million during the St. Jude Thanks and Giving campaign. “Thank you, Kmart for raising this incredible gift for the families of St. Jude Children’s Research Hospital during the 2018 St. Jude Thanks and Giving® campaign. This brings Kmart’s overall fundraising total to $116 million since 2006 – more than any company in the history of St. Jude,” said Richard C. Shadyac, president and chief executive officer of ALSAC, the fundraising and awareness organization for St. Jude…

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Feld Entertainment and St. Jude Children’s Research Hospital® Launch Philanthropic Partnership for 2019 Monster Energy Supercross Season

Feld Entertainment®, the global leader in live touring family entertainment, and St. Jude Children’s Research Hospital® are partnering on a campaign bringing together more than 100 members of the Supercross community through athletes and influencers to support the St. Jude mission: “Finding cures. Saving children.” The fundraising and awareness campaign will be showcased during each of the 11 remaining Monster Energy AMA Supercross, an FIM World Championship, races through on-air, digital and social media promotion. The total funds raised for St. Jude during the season will be announced during the…

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St. Jude Children’s Research Hospital® announces first-of-its-kind partnership with global esports organization Immortals

St. Jude Children’s Research Hospital® and Immortals LLC announced today a first-of-its-kind partnership that unites the two entities to support St. Jude Children’s Research Hospital, which is leading the way the world understands, treats and defeats childhood cancer and other life-threatening diseases. Immortals, and its Overwatch League® franchise team, the Los Angeles Valiant, have committed to raising a total of $500,000 over two years to support the St. Jude mission: Finding cures. Saving children.® “We appreciate the opportunity to create a new, dynamic way to engage with esports fans and…

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Celebrities, supporters unite for St. Jude Children’s Research Hospital with This Shirt Saves Lives movement

Celebrities including Bon Jovi, Drew Barrymore, Florida Georgia Line, Ludacris, Luke Bryan,  Reba McEntire, Twenty One Pilots and Vanna White will be wearing and sharing a T-shirt with a simple yet compelling message as they team up with St. Jude Children’s Research Hospital® to kick off a new year of This Shirt Saves Lives. The national #thisshirtsaveslives campaign that caught on through social media has inspired a widespread giving movement to support the lifesaving work of St. Jude. The movement has grown to encompass hundreds of celebrities, influencers and radio…

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