Day: 27 April 2020

Pluralsight One Commits Over $1 Million to Strategic Nonprofit Partners to Support COVID-19 Response Plans

Stuart Mitchell

Pluralsight, Inc. has announced that its social enterprise, Pluralsight One, is providing its strategic nonprofit partners with over $1 million in immediate cash grants from the Pluralsight One Fund so they have flexible financial capital to respond to the global COVID-19 crisis. Pluralsight One is also providing additional support through product grants, technology strategy development, implementation as well as structured volunteerism. Pluralsight One’s strategic partners that are receiving assistance include the Norweigian Refugee Council (NRC), Year Up, Malala Fund and the Computer Science Teachers Association (CSTA). “We are deeply grateful…

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Studies showcase hopeful facts for organizations weighing the risks and opportunities of marketing during COVID-19

Stuart Mitchell

A pair of studies conducted in the midst of the COVID-19 crisis reveal two hopeful facts for organizations weighing the risks and opportunities of marketing during a global pandemic: 1) consumers still want to hear from brands; and 2) more Americans than not believe advertisers should carry on as normal. The crucial question is, what messages should brands communicate—and how? Drawing from historic research and literature on past pandemics and recessions, and examining what we have already learned from the coronavirus threat, Beth Egan, associate professor at Syracuse University’s S.I.…

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Releasing the first book to trace the history of chemicals in the fashion industry, while crucially, pointing to new solutions

Stuart Mitchell

Foamy water, purple rivers, untold environmental and social damage… These are some examples of the devastating impact that the use of chemicals in the textile and footwear industry has on communities and habitat. Consumers have the right to the correct information to help them make the right choices, and the industry has a responsibility to clean up their act. Knowledge is power when it comes to making the right choices – which is why today sees the launch of Detoxing the Fashion Industry for Dummies. The book is a freely…

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Investec to supply food banks in Hackney, Newham and Tower Hamlets

Stuart Mitchell

Investec has committed to providing the funds to ensure the supply to food banks across three London boroughs for the next twelve weeks, starting from Monday 6th April. Aiming to feed the growing number of families relying on food banks, in many cases replacing vital free school meals, Investec will be supplying around 17,500 food items every week to each of the three food banks in Hackney, Newham and Tower Hamlets. Deborah Sayagh, Head of Strategic Client Partnerships for Investec Private Bank, commented:  “Through a relationship with Aldi, we are…

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Paralyzed Veterans of America launches campaign to support high-risk veterans during COVID-19 crisis

Stuart Mitchell

Paralyzed Veterans of America is launching Stories from the Inside, a national awareness and support campaign, featuring long-time supporter Ben Affleck and paralyzed veterans sharing their fears and struggles from the confinement of their homes due to COVID-19. PVA is taking action during the crisis to ensure the nation’s most catastrophically injured veterans have access to resources they need to survive. With underlying health issues, paralyzed veterans, and all people with serious disabilities, are at the greatest risk for deadly repercussions should they contract COVID-19. Many in this vulnerable population use wheelchairs…

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