Category: News

SALOMON, CARBIOS and FENC collaborate for a sustainable revolution in the footwear industry

Stuart Mitchell

Salomon,  the modern mountain sports lifestyle brand, CARBIOS (Euronext Growth Paris : ALCRB), a pioneer in the development and industrialization of biological technologies to reinvent the life cycle of plastic and textiles, Far Eastern New Century, a global leader in the PET/polyester industry headquartered in Taiwan and serving global brands with the virgin, recycled and bio-PET/polyester products, have joined forces to produce a more sustainable version of the iconic footwear from Salomon’s XT_PU.RE range while maintaining its high performance. Through the collaboration with CARBIOS and FENC, high-quality polyester fibers biorecycled…

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Chinese Manufacturers Lead Global Wind Turbine Installations, BloombergNEF Report Shows

Stuart Mitchell

Wind turbine installations hit a record for a second year in 2024, driven by rapid growth in mainland China, according to a new report by research provider BloombergNEF (BNEF).    Globally, developers brought online 121.6 gigawatts (GW) of wind turbines worldwide last year, double the capacity commissioned in 2019, according to BNEF’s 2024 Global Wind Turbine Market Shares. Some 109.9GW, or 90%, of global wind additions, were on land while 11.7GW was offshore.  Mainland China accounted for six of the top 10 turbine makers worldwide. The top four spots were…

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Ocean Outdoor in Nepal: supporting Pipal Tree’s mission

Stuart Mitchell

In October 2024, part of our Ocean team embarked on an inspiring journey to Nepal to witness the impactful work of Pipal Tree, a charity dedicated to transforming marginalised rural communities. As one of the first charities supported through our Drops in the Ocean initiative in 2022—where we donate 2% of our annual revenue in advertising space—Pipal Tree continues to make significant strides in addressing Nepal’s most pressing challenges.  Pipal Tree’s mission: responding to crisis Pipal Tree is committed to tackling three interconnected global crises that profoundly affect Nepal:  Climate…

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Allwyn Chief Brand Officer David Wheldon named as new WFA President

Stuart Mitchell

Ferrero’s Chief Institutional Affairs and Corporate Communications Officer, Phil Myers, takes over as Deputy President. Senior executives from First Bank of Nigeria, Kenvue and Nissan join CMOs from Cathay Pacific, Etihad, Nestlé, Nissan, PepsiCo and L’Oréal on WFA leadership team. David Wheldon OBE has been named as the new President of the World Federation of Advertisers (WFA), replacing Raja Rajamannar, Chief Marketing and Communications Officer at Mastercard, who is stepping down after six years in the role. Wheldon, who was previously WFA President from 2015 to 2019, is currently Chief…

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Nuclear Scaling Initiative releases global strategy

Stuart Mitchell

The Nuclear Scaling Initiative (NSI), a collaboration between Clean Air Task Force (CATF), the EFI Foundation (EFIF), and the Nuclear Threat Initiative (NTI), today published a new roadmap outlining a comprehensive strategy for building a new nuclear energy ecosystem capable of dramatically increasing the deployment of safe and secure nuclear energy to 50 gigawatts or more annually by the 2030s.   “Nuclear energy has a vital role to play in ensuring energy security, driving economic development, and meeting global emissions targets as we address rising energy demand,” said Stephen Comello, NSI’s…

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