Effectiveness under threat in shift to social-first marketing

September 10, 2026 Stuart Mitchell

Effectiveness under threat in shift to social-first marketing

As brands pour ever more of their marketing budgets into social and...

News
September 10, 2026 Stuart Mitchell

In-House Creative Explored At 2026 BRAND-SIDE Conference

The unique opportunities and challenges faced by in-house teams is the focus...

News
September 10, 2026 Stuart Mitchell

Britain at risk of sleepwalking through the world’s next great resource crisis

From drought-stricken farmland in Bangladesh to shrinking freshwater reserves in Asia and growing concerns about...

News
September 10, 2026 Stuart Mitchell

Youth unemployment rises as young people face a harder road to decent work

Global youth unemployment is rising as stagnant economic growth and weak job...

News
September 10, 2026 Stuart Mitchell

New CIPR research finds digital services are locking out communities they serve

New research from the Chartered Institute of Public Relations (CIPR) has found...

News

UK’s energy supply needs over £900 billion investment to reach net zero by 2050, NatWest and BCG report says

UK’s energy supply needs over £900...

January 21, 2024 0

RNIB makes sound decision to create...

January 20, 2024 0

September 10, 2026 Stuart Mitchell

Effectiveness under threat in shift to social-first marketing

As brands pour ever more of their marketing budgets into social and creator content, new research from WARC warns that this strategy alone will not scale growth. The Pace Principle 2.0 finds that social and creator marketing – for all its speed and cultural relevance – hits three...

News

September 10, 2026 Stuart Mitchell

In-House Creative Explored At 2026 BRAND-SIDE Conference

The unique opportunities and challenges faced by in-house teams is the focus of The One Club...

News
September 10, 2026 Stuart Mitchell

Britain at risk of sleepwalking through the world’s next great resource crisis

From drought-stricken farmland in Bangladesh to shrinking freshwater reserves in Asia and growing concerns about water quality in North...

News

September 10, 2026 Stuart Mitchell

Youth unemployment rises as young people face a harder road to decent work

Global youth unemployment is rising as stagnant economic growth and weak job creation increase barriers to...

News

September 10, 2026 Stuart Mitchell

Effectiveness under threat in shift to social-first marketing

As brands pour ever more of their marketing budgets into social and creator content, new research from WARC warns that this strategy alone will not scale growth. The Pace Principle 2.0 finds that social and creator marketing – for all its speed and cultural relevance – hits three...

News

September 10, 2026 Stuart Mitchell

In-House Creative Explored At 2026 BRAND-SIDE Conference

The unique opportunities and challenges faced by in-house teams is the focus of The One Club...

News
September 10, 2026 Stuart Mitchell

Britain at risk of sleepwalking through the world’s next great resource crisis

From drought-stricken farmland in Bangladesh to shrinking freshwater reserves in Asia and growing concerns about water quality in North...

News

September 10, 2026 Stuart Mitchell

Youth unemployment rises as young people face a harder road to decent work

Global youth unemployment is rising as stagnant economic growth and weak job creation increase barriers to...

News

August 28, 2026 Stuart Mitchell

New resources to help advertisers get environmental claims right

CAP has published a new practical guide, a quick checklist and updated guidance to help advertisers get environmental claims right from the outset. Consumers increasingly want to understand the environmental impact of the products and services they buy. For advertisers, that presents an opportunity, but also a responsibility...

Industry News

August 21, 2026 Stuart Mitchell

CAP – With Great Advertising Power Comes Great Responsibility…

The ASA/CAP have released a post called: With Great Advertising Power Comes Great Responsibility… I have...

Industry News
August 7, 2026 Stuart Mitchell

ASA – Wishful drinking – hangover cures and the Code

The ASA/CAP have released a post called: ASA – Wishful drinking – hangover cures and the Code,...

Industry News

August 7, 2026 Stuart Mitchell

ASA – Keep your ads a cut above the rest: Advertising products and services for hair loss

The ASA/CAP have released a post called: Keep your ads a cut above the rest: Advertising products...

Industry News

April 24, 2026 Stuart Mitchell

CAP – Scream Day! Ensuring your horror themed ads are fearlessly compliant

The ASA/CAP have released a post called: Tread carefully:- Scream Day! Ensuring your horror themed ads are fearlessly compliant. but please have a look at the ASA/CAP site as there are lots of things of interest to anyone with an interest in Ethical Marketing. Scream Day, on 24...

Articles

January 13, 2025 Stuart Mitchell

Our thoughts on the changes at Meta

I don’t often write pieces like this, but I’ve had a few DMs and messages asking...

Articles Blog Other Stuff
January 2, 2023 Stuart Mitchell 0

“Our industry must use complaint feedback to enhance data privacy learning for SMEs when UK GDPR is reformed”

The Data & Marketing Commission’s (DMC) Chief Commissioner, Amerdeep Somal, issues comments about how regulators can...

Articles Industry News

November 13, 2022 Stuart Mitchell 0

Through Generation Equality, young activists hold the world accountable

This year marks the tenth anniversary of the International Day of the Girl, an occasion devoted...

Articles

September 6, 2025 Stuart Mitchell

ASA – What’s the story when advertising ticket sales?

The ASA/CAP have released a post called: What’s the story when advertising ticket sales? . I have enclosed the text of the link below, but please have a look at the ASA/CAP site as there are lots of things of interest to anyone with an interest in Ethical...

Ethical News (non Marketing)

November 5, 2023 Stuart Mitchell 0

CAP – Step into (a compliant) Christmas

The ASA/CAP have released a post called: Step into (a compliant) Christmas. I have enclosed the...

Ethical News (non Marketing)
July 12, 2023 Stuart Mitchell 0

ASA creates resource especially tailored for small businesses

The ASA/CAP have released a post called: ASA creates resource especially tailored for small businesses I have...

Ethical News (non Marketing)

April 6, 2021 Stuart Mitchell 0

IPA launches new effectiveness accreditation scheme to highlight value of agencies

New IPA President Julian Douglas has announced the launch of the IPA Effectiveness Accreditation programme, designed...

Ethical News (non Marketing)