“One of the oldest charities continues to work to address a very 21st century problem through Covid-19” by Prof Averil Macdonald – Marketing in the Time of Covid-19

The second in our Marketing in the time of COVID-19 series is written by Prof Averil Macdonald OBE, DSc, DUniv, FRSA, Averil is Deputy Master of the Worshipful Company of Fuellers and Freelance Diversity and Inclusion Consultant. She has kindly written about what they do and how Covid-19 has affected them.  One of the oldest charities continues to work to address a very 21st century problem through Covid-19 With its roots forming in 1330, the Worshipful Company of Fuellers, better known simply as ‘The Fuellers’, is today, counted amongst the…

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UNESCO Launch “Next Normal” campaign

UNESCO was founded in the wake of the World War II, born of the conviction that the unprecedented conflict could give rise to a better, more united world. Since wars begin in the minds of men and women, it is in the minds of men and women that a better world must be constructed, argued the Organization’s founders. Their idea is more pertinent than ever as countries begin to emerge from the global COVID-19 crisis, which has called into question our priorities, our ways of life and the functioning of…

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MITTOC – The Projected Economic Impact of Covid-19 on the UK Creative Industries report

The Creative Industries Federation has today warned of a “cultural catastrophe” as newly commissioned research from Oxford Economics reveals that the UK’s creative industries are on the brink of devastation. The UK’s creative sector was previously growing at five times the rate of the wider economy, employing over 2 million people and contributing £111.7 billion to the economy – more than the automotive, aerospace, life sciences and oil and gas industries combined. The new report, The Projected Economic Impact of Covid-19 on the UK Creative Industries, projects that the creative…

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Charities are facing a £12.4bn shortfall in income for the year due to impact of coronavirus

The Chartered Institute of Fundraising (IoF) and Charity Finance Group (CFG) say that charities are facing a huge predicted loss to their income as they continue to grapple with the impact of the coronavirus pandemic and continued social distancing measures. The analysis comes following the publication today of the results of a recent survey of charities reporting financial loss and reforecasting of income for the year ahead. On average, respondents to that survey reported that they were expecting a reduction of 24% to their total income for the year, which…

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Charities see significant reduction in fundraising during COVID-19 lockdown

Virgin Money Giving calls on the UK public to ‘Save our charities’ Many of Britain’s usually favourite good causes, supporting cancer, mental health, the homeless and those with disabilities, have seen a significant impact on their fundraising income during the COVID-19 lockdown, according to data gathered from online fundraising platform, Virgin Money Giving (VMG). In the month following the start of COVID-19 lockdown, total charity donations remained very strong. VMG, the not-for-profit fundraising service, processed a record-breaking 1.15m individual donations in the 4 weeks to 21 April, and the total…

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