Kellogg, No Kid Hungry partner once again to expand school breakfast programs

To ensure that more U.S. school children enjoy the many benefits of beginning their days with breakfast, Kellogg’s has again donated $1 million to No Kid Hungry® to expand school breakfast programs. The company’s Special Channels business is also proud to partner with No Kid Hungry on the Elevate the Plate Challenge to award school foodservice directors who share fresh ideas that get kids excited about school meal programs. “Starting a day with breakfast, like cereal and milk, sets kids up for success in school,” said Doug VandeVelde, general manager,…

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Kellogg Company Collaborates With Partners to Fight Summer Hunger

Nearly all (six out of seven) U.S. children who eat a free or reduced-price lunch at school don’t have access to the same nutritious meals during the summer and even fewer have access to breakfast. To fight summer hunger, Kellogg and its charitable funds are partnering with United Way Worldwide, No Kid Hungry and the Food Research and Action Center (FRAC), supporting programs that increase access to food for kids in need when school is out. These summer-meal sites are a lifeline for low-income families who otherwise spend an extra $316 per month…

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Kellogg Company hosts food security event during U.N. General Assembly/Climate Week in NYC

Facing new evidence from the Food and Agriculture Organization of the United Nations (UNFAO) that world hunger continues to rise, Kellogg Company, SDG2 Advocacy Hub and Food Reform for Sustainability and Health (FReSH) hosted a timely conversation on Transforming Food Systems to Drive Solutions for Achieving SDG2-Zero Hunger. The event inspired a disruptive dialogue among seven leading leading experts and up-and-coming innovators on the critical need for global, cross-sector collaboration to achieve U.N. Sustainable Development Goal #2 – Zero Hunger (SDG2) by the 2030 target. “As a leading global food…

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Kellogg Partners With GLAAD For Spirit Day, Launching “All Together” Cereal

Kellogg Company firmly believes in equity and inclusion in the workplace, marketplace and in the communities where we work and live. Continuing its commitment to inclusion, Kellogg is again partnering with GLAAD as an official sponsor of Spirit Day, the largest, most visible anti-bullying campaign in the world. Kellogg, its brands, and employees, are ‘going purple’, the color of spirit on the rainbow flag, to stand up to bullying and show support for LGBTQ youth. New this year – in celebration of Spirit Day and for one day only, Oct. 18…

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Kellogg UK Launch New Campaign To Make Breakfasts Healthier

Kellogg UK announces the launch of its Better Starts Plan which, by the end of 2018, will overhaul its breakfast cereals to help people in Britain make healthier choices in the morning. Kellogg will reduce sugar across three of its best-selling kids’ cereals. Sugar in Kellogg’s Coco Pops cereal, one of the best-selling cereals in the UK, will come down by 40 per cent (from 30 grams per 100g to 17 grams). This is following a reduction of 14 per cent earlier this year, meaning that from 2017 to 2018,…

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