Barneys New York Announces 2018 Holiday Campaign “Make Change” in Partnership with Save the Children

Barneys New York, the luxury specialty retailer, today announced the launch of its renowned 2018 holiday campaign, Make Change, in partnership with global humanitarian organization Save the Children. Presented by the Barneys New York Foundation, the campaign is driven by the message that even small change can have a big impact – all starting with a coin. Make Change encompasses Barneys New York’s famed window displays, interactive in-store experiences, a social giving campaign, and a Save the Children public service announcement video featuring actor and Save the Children Trustee Jennifer…

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Choose Love, the store that sells products for refugees, is back for 2018

The charity pop up store that took London by storm last year is back with more ways to help displaced people this Christmas. The Help Refugees ‘Choose Love’ store will open simultaneously in London and New York offering a totally unique take on the traditional shopping experience. Choose Love invites visitors to ‘shop your heart out, leave with nothing, and feel the love’. From new items like solar lamps and women’s services to emergency blankets and school bags, every purchase goes towards a similar item for a refugee, distributed by…

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BBH NY Launch New Campaign for Planned Parenthood of New York City

Extraordinary times require bold action. The US is facing an unprecedented roll back of rights and freedom. This new campaign by BBH NY has been created specifically as a response to the ongoing federal threats to Planned Parenthood and its communities and the “domestic gag rule” recently proposed by the Trump Administration which would cut funding for reproductive health care providers like Planned Parenthood. And with the recent retirement of Justice Kennedy, the right to access safe, legal abortion is on the line. The “Protect Our Freedom to F*ck” campaign…

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NY State PTA, The National Road Safety Foundation Sponsor Poster Contest To Combat Distracted Walking

The New York State PTA and The National Road Safety Foundation are partnering to make young people throughout the state aware of the dangers of walking while distracted by sponsoring the first Defeet Distractions New York poster contest. The contest invites young people in grades 1 through 6 to submit a poster that warns about walking while distracted. Entries must be submitted through a school PTA Unit in New York State by May 15. The winning poster design will win $1,500 for his or her PTA Unit, and three runners-up…

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BBH NY is Named Agency of Record for CARE

BBH NY has announced that it has been selected as advertising agency of record by CARE, the leading humanitarian organization dedicated to fighting global poverty. BBH NY is charged with developing a new integrated marketing campaign designed to raise awareness of CARE’s global efforts. Founded in 1945, CARE is an Atlanta-based nonprofit that works in over 90 countries, helping people lift themselves out of poverty. Last year, the organization supported 962 poverty-fighting and humanitarian aid projects, reaching more than 80 million people around the world. The empowerment of women and…

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