Day: 3 May 2018

Scottish Government launch new CPR Video Campaign

Stuart Mitchell

People can now learn how to do CPR to the tune of the Proclaimer’s hit ‘I’m Gonna Be (500 Miles)’. The online film, funded by the Scottish Government and featuring Carole Smillie, has been created with the Save a Life for Scotland (SALFS) partnership. CPR can more than double the chances of survival following a cardiac arrest. The film is part of Scotland’s Strategy for Out of Hospital Cardiac Arrest – a five-year plan to equip 500,000 people with CPR skills and save an additional 1,000 lives by 2020. Speaking…

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Cancer Treatment Centers of America and Foundation Medicine Launch Joint Educational Campaign to Raise Consumer Awareness of Precision Medicine Approaches in Cancer Care

Stuart Mitchell

Cancer Treatment Centers of America® (CTCA), a national network of comprehensive cancer care hospitals and outpatient care centers, and Foundation Medicine, a leading molecular insights company that recently received FDA approval for its FoundationOne CDx™ genomic test, today announced the launch of a collaborative educational campaign designed to heighten awareness of the promise of precision medicine and the role that advanced genomic testing plays in helping identify treatments best suited for individual patients. CTCA® is an early adopter of FoundationOne CDx which became commercially available in March, and is: The…

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Danone North America becomes the Largest B Corp™ in the World

Stuart Mitchell

Building on Danone’s long-term commitment to balancing financial success with social and environmental responsibility, its U.S. subsidiary, formerly known as DanoneWave, commemorates its first anniversary by announcing the achievement of becoming the largest Certified B Corporation® in the world — two years ahead of its declared target — and changing its name to Danone North America. Two milestones to mark 1st anniversary: new name, new mark of trust As the maker of food and beverage brands including Dannon®, Danimals®, Silk®, So Delicious®, Horizon Organic®, Vega® and Wallaby®, among others, Danone…

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NAIC Unveils Distracted Driving Awareness Campaign

Stuart Mitchell

April is Distracted Driving Awareness Month, and the National Association of Insurance Commissioners (NAIC) today announced the launch of Keep the Road Code, a new campaign that focuses on preventing distracted driving. “We know that there has been a significant increase in distracted driving accidents and fatalities since 2008,” said Julie Mix McPeak, NAIC President and Tennessee Commissioner of Commerce and Insurance. “It’s an issue close to me because I’m a mom with a new driver at home. I’m grateful for my platform as NAIC President to raise awareness nationwide,…

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World Press Freedom Day 2018: Keeping Power in Check: Media, Justice and the Rule of Law

Stuart Mitchell

May 3 will mark the 25th anniversary of World Press Freedom Day whose flagship celebration, organized by UNESCO and the government of Ghana, will be held in Accra, from 2 to 3 May, with the participation of the country’s President Nana Akufo-Addo. The theme chosen for this year’s World Press Freedom Day is “Keeping Power in Check: Media, Justice and the Rule of Law.” It explores the interaction between the judiciary and the media, and their complementary roles in fostering transparency, accountability and governance. Dozens of World Press Freedom Day…

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