Month: January 2019

Hindu American Foundation Announces Launch Of “I Am Hindu American” Campaign

Stuart Mitchell

The Hindu American Foundation launched a new campaign – I Am Hindu American – to improve awareness of the Hindu religion and Hindu Americans.  The multi-platform initiative includes a social-media campaign, a 30-second PSA (access through link below), and a companion website to provide valuable resources about Hinduism and Hindu Americans: www.IAmHinduAmerican.org. In collaboration with more than 300 community partners around the country, the PSA is being distributed through social media networks nationwide to boost awareness and clarify common stereotypes and misunderstandings about Hinduism.  The platform will be interactive, encouraging…

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Celebrities, supporters unite for St. Jude Children’s Research Hospital with This Shirt Saves Lives movement

Stuart Mitchell

Celebrities including Bon Jovi, Drew Barrymore, Florida Georgia Line, Ludacris, Luke Bryan,  Reba McEntire, Twenty One Pilots and Vanna White will be wearing and sharing a T-shirt with a simple yet compelling message as they team up with St. Jude Children’s Research Hospital® to kick off a new year of This Shirt Saves Lives. The national #thisshirtsaveslives campaign that caught on through social media has inspired a widespread giving movement to support the lifesaving work of St. Jude. The movement has grown to encompass hundreds of celebrities, influencers and radio…

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Unilever Announces Effort to Provide Hygiene Services for Those Living on the Streets

Stuart Mitchell

Unilever has announced “The Right to Dignity”, a social mission and commitment to improving the health and well-being of people living on the streets. Unilever is partnering with mobile shower organizations across the country to help provide reliable, safe and free access to showers and other basic hygiene needs, services often unrecognized but proven to be critical in improving welfare. The launch was marked by a convening of a committed group of changemakers, advocates and experts united in their efforts to positively impact people experiencing homelessness, held in New York…

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Contains: Courage™: New Campaign Tackles Food Allergies Affecting Two Kids in Every Classroom

Stuart Mitchell

Food Allergy Research & Education (FARE), the largest private funder of food allergy research in the world, today announced its Contains: Courage™ campaign, a five-year effort to highlight the “ingredients” that make children living with food allergies extraordinary, raise historic funding in support of families managing food allergies, and educate Americans about the disease. To support its research and advocacy efforts, FARE has already raised $45 million of its $200 million goal. As part of the kickoff, FARE debuted an official campaign video that amplifies children’s voices and encourages families…

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United Way and Nest’s Power Project to Provide Energy Assistance With ‘Keep Your Neighbors Warm’ Campaign

Stuart Mitchell

United Way Worldwide announced today that it is partnering with Nest, a leading manufacturer of smart home products—including thermostats—for “Keep your Neighbors Warm,” a campaign that supports United Way’s efforts to provide energy assistance through the critical 2-1-1 service in communities nationwide. “Keep Your Neighbors Warm” is part of Nest’s Power Project, a platform backed by Google’s sustainability initiatives that is aimed at helping low to moderate income customers dealing with high-energy costs. Those who wish to donate should visit Nest.com/powerproject, or text WARMTH to 40403. Energy assistance ranks as…

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