Third annual This Shirt Saves Lives campaign launches to support St. Jude Children’s Research Hospital

The third annual This Shirt Saves Lives campaign has launched nationally, with a new charcoal gray shirt worn by hundreds of celebrities, influencers and more to support St. Jude Children’s Research Hospital®. The giving movement, which became a social media sensation through its 2017 launch, has notched more than one billion impressions online. More than 250,000 shirts have been distributed to monthly donors, as well as celebrity ambassadors to support the lifesaving mission of St. Jude: Finding cures. Saving children.® This year, celebrity supporters such as Jennifer Aniston, Michael Strahan, Sofia Vergara, Luis Fonsi, Darius Rucker, Florida Georgia…

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Celebrities, supporters unite for St. Jude Children’s Research Hospital with This Shirt Saves Lives movement

Celebrities including Bon Jovi, Drew Barrymore, Florida Georgia Line, Ludacris, Luke Bryan,  Reba McEntire, Twenty One Pilots and Vanna White will be wearing and sharing a T-shirt with a simple yet compelling message as they team up with St. Jude Children’s Research Hospital® to kick off a new year of This Shirt Saves Lives. The national #thisshirtsaveslives campaign that caught on through social media has inspired a widespread giving movement to support the lifesaving work of St. Jude. The movement has grown to encompass hundreds of celebrities, influencers and radio…

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St. Jude Children’s Research Hospital® kicks off THIS SHIRT SAVES LIVES T-shirt movement

St. Jude Children’s Research Hospital® will kick off a nationwide campaign called “THIS SHIRT SAVES LIVES”  featuring some of the industry’s biggest names and influencers in order to create a giving movement. Nashville photographers, John Shearer and Andres Martinez, have lent their talents to the campaign, shooting many of the over 80 artist images that will be featured. The campaign will be supported by St. Jude Country Cares radio partners to cover more than 120 markets in December. The on-air push will coincide with a social push as artists and…

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