Day: 27 June 2023

Apple London Wins Best of Show for “The Greatest”, BBDO Canada Named Agency of the Year at The One Show 2023

Stuart Mitchell

Apple capped off Creative Week in New York with a huge night at the 50th anniversary ceremony of The One Show, picking up Best of Show, Brand of the Year, and Brand-Side/In-House Agency of the Year honors. Apple London with Apple Cupertino was awarded The One Show 2023 Best of Show and Best of Discipline in Brand-Side/In-House for “The Greatest”, a film showcasing the brand’s ongoing commitment to accessibility which was launched for International Day of Persons with Disabilities on December 3, 2022.   Overall, “The Greatest” received Best of…

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Waitrose boosts marketing campaign with new 3D billboard in London

Stuart Mitchell

A striking new 3D billboard – standing at nearly 20ft tall – has popped-up in London’s Westfield White City as part of Waitrose’s integrated marketing campaign, which shines a spotlight on the supermarket’s new price cuts across hundreds of products. It’s amongst an array of elements that make up the campaign to highlight new lower prices in every aisle – including cupboard staples from British butter and tomato ketchup to Fairtrade golden caster sugar, as well as British cocktail sausages, salads and ice cream for summer barbecues and picnics. Part…

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Start-ups from around world line up to solve challenge of how to make low carbon concrete

Stuart Mitchell

More than seventy start-ups from across the world have applied for a pioneering international scheme, aimed at making low carbon concrete. The Global Cement and Concrete Association (GCCA) and its member companies are on a mission to fully decarbonise concrete, the world’s most used material after water. The Innovandi Open Challenge brings together start-ups and the industry’s leading manufacturers to work together on innovative ways to cut emissions and accelerate progress. In April, applications were invited from start-ups interested in working with leading companies on new materials and ingredients for…

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Global Water and Wastewater Utilities Take Aim at Climate Change

Stuart Mitchell

Water and wastewater utilities are executing ambitious decarbonization goals, according to a new survey of 100 utilities in North America and Europe. Sponsored by global water technology leader Xylem the survey finds that 75% of respondents intend to achieve greenhouse gas (GHG) reduction goals by 2040 or earlier. 48% of respondents have set a net-zero emissions goal, and 42% have set an emissions reduction goal. “The water sector has an important role in the global effort to reduce GHG emissions,” said Patrick Decker, President and CEO at Xylem. “Our sector…

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Team Consulting receives Silver Ecovadis Award for sustainability initiatives

Stuart Mitchell

Medical design and development consultancy, Team Consulting, has been awarded a Silver Ecovadis Medal for sustainability, placing the company in the top 7% of sustainability rated companies in the scientific industry. Ecovadis is an internationally recognised sustainability platform that evaluates companies across a range of criteria, including environment, social and ethical practices. The award recognises companies that have demonstrated outstanding sustainability performance, reflecting Team Consulting’s commitment to improve its environmental and social impact. A Silver Medal is awarded to companies that score in the top 25% of all companies evaluated…

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