Month: August 2023

Brazilian Bank Uses AI To Celebrate Women’s Soccer As It Should Have Been

Stuart Mitchell

To pay tribute to women’s football athletes of today and yesterday, Itaú Unibanco, sponsor of all Brazilian national soccer teams, has focused their latest ad campaign on the four-decade long ban on women playing the sport, using artificial intelligence to envision Brazilian women’s teams from the 1950s, 60s and 70s. The 1941 decree that stated, “Women shall not be allowed to engage in sports incompatible with the conditions of their nature,” lasted until 1983 in the country, crushing the athletic dreams of generations of young women. So, to develop this…

Read More

The Ad Council Announces Verizon’s Diego Scotti as Board Chair

Stuart Mitchell

Diego Scotti, CMO of Verizon, has been named Chair of the Ad Council’s Board of Directors. He succeeds Jacki Kelley, EVP, Chief Client Officer and Chief Business Officer, IPG. Tara Walpert Levy, VP, Americas YouTube, currently serves as Vice Chair of the Ad Council’s Board of Directors and will succeed Scotti as Chair in 2024. For more than 80 years, the Ad Council has been at the forefront of driving the communications industry’s social impact efforts. Its Board of Directors is comprised of a prestigious group of senior marketing, media…

Read More

InnoVision Marketing Group Chosen as Agency of Record for Nonprofit Solutions for Change

Stuart Mitchell

InnoVision Marketing Group, a global marketing agency renowned for its innovative strategies and unparalleled creative solutions, is thrilled to announce its selection as the agency of record for Solutions for Change, a prominent nonprofit organization dedicated to solving the root causes of homelessness and transforming the lives of individuals and families in need. As the name suggests, Solutions for Change has long been recognized as a trailblazer in the fight against homelessness. The group deploys a ground up, community based and social enterprise driven approach that sees homelessness as primarily…

Read More

Investment of £2.75m in Charity Bank to reach underfunded charities and social enterprises

Stuart Mitchell

Charity Bank, the loans and savings bank for positive social change, today announced that Access – The Foundation for Social Investment has committed to invest £2.75m in the bank as part of their Flexible Finance for the Recovery programme. The funding package is comprised of a £1m investment in the shares of the bank and £1.75m in grant funding which together will support the bank’s ambition to reach more charities and social enterprises that have historically faced barriers to accessing social investment. Charity Bank will leverage the Access investment with…

Read More

EcoAct identifies 10% revenue risk for carbon-intensive sectors by 2030; launches its Carbon and Energy Pricing Tool

Stuart Mitchell

Carbon and energy prices have undergone notable increases in recent years, posing significant financial risks for sectors reliant on fossil fuels. Recent research by EcoAct, an Eviden business, estimates that carbon price costs could account for 10% of the revenue[1] of carbon-intensive sectors by 2030. To address these growing risks, EcoAct has developed the Carbon and Energy Pricing Tool, a decision-making solution that enables businesses to anticipate the financial impacts of regulatory carbon and energy price[2] fluctuations, as well as the financial opportunities arising from their transformation strategies. Its application…

Read More