Ad Council Launches Workforce Readiness Campaign with Apple, IBM, the White House and Business Leaders

The Ad Council has announced Find Something New, an unprecedented national campaign created in collaboration with Apple, IBM and the White House, with support from more than 200 public, private and nonprofit members of Business Roundtable and the White House’s American Workforce Policy Advisory Board (AWPAB). With nearly 18 million Americans out of work amid the COVID-19 pandemic, the new campaign will help people of all ages, experiences and backgrounds develop their skills for the rapidly changing job market. The campaign encourages Americans to “find something new” at FindSomethingNew.org, which…

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New PSA from Love Has No Labels Challenges Viewers to Confront the State of Freedom in the U.S. for Black Americans

To support the ongoing fight for racial justice for the Black community, the Ad Council and R/GA have launched a new PSA from the iconic Love Has No Labels campaign to inspire all Americans to fight for racial equality in America. Building on the campaign’s longstanding effort to address bias, the film holds a mirror to the simple acts of freedom often celebrated and taken for granted by non-Black Americans, revealing the stark contrast of those freedoms and the way Black people in this country endure systemic racism and injustice.…

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Brady and Ad Council Promote Safe Gun Storage During Gun Violence Awareness Month

The Ad Council and Brady announce the release of new national public service advertisements (PSAs) encouraging Americans to protect their families from the risks of unsecured firearms in the home. Following the unprecedented surge in gun sales this spring—FBI data indicates that record-breaking numbers of guns were purchased across the country since March, many by first-time gun owners—these PSAs encourage gun owners to store guns locked, unloaded, and with ammunition stored separately. Prior to the coronavirus pandemic, eight children and teens were injured or killed by family fire in the…

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Ad Council Announces New Members of Board of Directors

The Ad Council, America’s leading non-profit organization dedicated to using communications to drive social change, elected new members to its Board of Directors at its spring meeting held virtually last week. The Board is chaired by David Fischer, Chief Revenue Officer, Facebook. Diego Scotti, Chief Marketing Officer at Verizon, has been named a Board Vice Chair, joining additional Board Vice Chairs Linda Yaccarino, Chairman, Advertising Sales and Client Partnerships, NBCUniversal, and Jacki Kelley, CEO, Dentsu Aegis Network. Since the organization’s founding, the Ad Council has been at the forefront of…

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Undertone to Bring Its High-Impact Mobile Ad Units to the Ad Council’s #AloneTogether COVID-19 Campaign

Undertone, creator of cross-platform Creative Synchronized Digital Branding for the world’s most prominent brands, announced today that it will be supporting the Ad Council, MTV and ViacomCBS’ Entertainment & Youth Brands’ national #AloneTogether campaign. The effort is designed to extend the reach and impact of critical COVID-19 response messaging focused on social distancing and mental health. #AloneTogether is a national campaign launched shortly after the crisis began to focus on the importance of staying home and social distancing to slow the spread of COVID-19. The campaign recently evolved to focus…

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