Category: Ethical News (non Marketing)

Over 100 UK charities jump on board new ecard platform

Stuart Mitchell

UK charities are joining a social enterprise that provides them with a new income stream using an innovative take on the £1.7bn greeting card market. DontSendMeACard.com provides a comprehensive fundraising toolset for charities to encourage supporters to send digital cards and donate the cost of printed cards to their cause. Over 100 UK charities have joined the venture including names such as Headway, Sumatran Orangutan Society, the British Deaf Association and the Royal Life Saving Society. The platform offers charities a high level of customisation including the uploading of custom…

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Old Mout Cider hatch a plan to get the UK saving kiwi

Stuart Mitchell

Kiwis for kiwi has joined forces with Old Mout Cider UK, to generate support for kiwi conservation. The cider company has reunited conservation champions and presenters of BBC’s cult television programme, The Really Wild Show, Chris Packham and Michaela Strachan, to launch a one-off, kiwi-dedicated programme, entitled The Kiwi Wild Show. As part of a kiwi-saving mission, Michaela visited New Zealand to meet with a team of scientists, conservationists and rangers from Kiwis for kiwi, the national charity that creates safe habitats for kiwi to grow and thrive. Its vital…

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Miley Cyrus adds her voice to save grizzly bears in British Columbia

Stuart Mitchell

A new awareness campaign, unveiled today with the help of pop artist Miley Cyrus, is aiming to help spread the word that despite the new ban on trophy hunting, bears in British Columbia are being hunted via a loophole that allows hunters to claim them as food. The campaign’s centrepiece is an online video featuring Miley Cyrus performing a rendition of Teddy Bears’ Picnic against the backdrop of an empty wilderness. Viewers are encouraged to visit the campaign microsite, www.saveBCbears.org, where they can sign a petition, make a donation, and…

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National Grid launches “world’s first” green energy forecast.

Stuart Mitchell

While the end of summer may have meant grey weekends for some, it was in fact the ‘greenest’ summer on record according to new data from National Grid. From 21 June to 22 September, almost 52% percent of our electricity generation was met by low carbon sources, compared to around 35% four years ago. This news comes as the company today launches innovative new software that forecasts the carbon intensity of electricity generation up to two days ahead, helping people to understand and control their energy use. National Grid is…

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EU and UN team up to eliminate violence against women and girls

Stuart Mitchell

The United Nations General Assembly in New York the European Union and the United Nations have launched a Spotlight Initiative to eliminate all forms of violence against women and girls. The EU-UN Spotlight Initiative was launched by the EU High Representative / Vice-President of the Commission Federica Mogherini and Commissioner for International Cooperation and Development Neven Mimica, together with the UN Secretary-General António Guterres and the UN Deputy Secretary-General Amina Mohammed. “This is a game-changing effort.” – @Zain_Verjee after EU and @UN sign #SpotlightEndViolence partnership agreement. @EUatUN #UNGA pic.twitter.com/eHQUdzPFX8 —…

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