Birds Eye, iglo and Findus parent company, Nomad Foods and WWF announce partnership to promote sustainable agriculture and more sustainable ways of eating

Europe’s leading frozen foods company, Nomad Foods and WWF, the world’s leading conservation organisation, today announced a partnership that seeks to find agricultural solutions to the “triple challenge” of feeding a growing global population, while tackling the climate crisis and reversing biodiversity loss. The partnership will focus initially on two main projects centred around vegetable production. One, a blueprint for landscapes that can increase food productivity through “nature-positive” farming approaches; the other, dedicated to measuring the impact of biodiversity at farm level to target interventions and find new ways of…

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WWF teams up with global brands to show the emptiness of a #WorldWithoutNature

On World Wildlife Day (March 3, 2021) World Wildlife Fund (WWF) joined some of the world’s best-known companies, NGOs, and sports teams in removing animals and nature references from their branding in an action that aims to highlight the dramatic loss of biodiversity globally and the social and economic risks it poses. For the first time in its 60-year history, WWF will remove the iconic panda from its logo for the day, while more than 40 famous brands from around the world including AS Roma, Hootsuite, and OL Reign will…

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WWF and Partners Announce New Coalition for Climate Action

On February 19, the United States formally re-entered the Paris Agreement. President Biden began this process in January with an executive order on his first day in office, with the request requiring 30 days to take effect. Marking this moment, a new movement “America Is All In” is being launched today, becoming the most expansive coalition of subnational leaders ever assembled in support of climate action in the U.S. A project of WWF and their partners, America Is All In features many of the same leaders who declared “We Are…

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WWF National Branding Campaign Marks 2021 As the Year to Show Your Love

The World Wildlife Fund (WWF), the global conservation nonprofit known for its iconic panda logo, launched a national brand marketing campaign across the U.S. declaring 2021 as a crucial year to show your love for nature. The year-long campaign, “Love It or Lose It,” debuting the week of Valentine’s Day, calls on everyone to show their love for nature, upon which all of humanity depends. Anchored by a multi-channel public service announcement campaign, virtual events, and a newly released rendition of Elvis Presley’s “Love Me Tender” by singer-songwriter K.S. Rhoads,…

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WWF release Bending the Curve: The Restorative Power of Planet-Based Diets

The World Wildlife Fund has released a new report, Bending the Curve: The Restorative Power of Planet-Based Diets, exploring how a global shift toward PLANET-based diets, high in human-health benefits and low in environmental impacts, can restore nature and improve health. A supplement to this report, Why we need to shift to a Planet-Based Diet in the US (and how we can get there, together), discusses the specifics of a PLANET-based diet in the US—what it could look like, what impacts it would have, and what other actions are needed…

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