Comic Relief launch their first ever 100% plastic-free, plant-based Red Nose which will launch early next year for Red Nose Day 2021. The new Red Nose will be made from bagasse, a natural by-product of sugarcane, chosen for its widely celebrated sustainable qualities.
The new Nose has taken over 18 months to develop, following extensive research and testing into suitable plastic-free alternative materials. In keeping with the environmentally friendly theme, the Noses will be available in 10 different characters representing the great outdoors for the public to collect, including a squirrel, fox, badger and more.
The Backstory
In early 2019, Comic Relief received letters and emails from hundreds of school children from across the country, asking them to create a plastic-free Nose to help reduce single-use plastic waste and protect the environment. Hearing their voices encouraged the charity to step up a gear with their sustainability plans.
One school, Fourlanesend Community Primary School in Cornwall, received the backing of Sir David Attenborough when they wrote to him and shared their alternative Red Nose suggestion. Sir David sent them a handwritten letter which said, “you are perfectly correct to revise the question of replacing plastic products wherever we can, and I hope you get an adequate answer from Comic Relief.”
Comic Relief are also taking steps to ensure that everyone who buys one of the new 100% plastic free Noses, can enjoy their Nose safely and responsibly, when they go on sale early next year. Advice will be shared that aligns with the latest government guidance.
